Exclusive: How Adidas captured the hearts of Chinese millennials with the Yeezy shoe | South China Morning Post
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The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity
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SHENZHEN, CHINA - CIRCA APRIL, 2019: sport shoes on display at Adidas store in Shenzhen. Stock Photo | Adobe Stock
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Pharrell Williams x Adidas Red Knit Fabric NMD HU China Pack Passion Sneakers Size 41.5 Pharrell Williams | TLC
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