![The Adidas limited-edition sneakers that match the Berlin subway seat design, and include a yearly travel pass, are displayed at the 'Overkill' shoe store in Berlin, Germany January 16, 2018. REUTERS/Fabrizio Bensch The Adidas limited-edition sneakers that match the Berlin subway seat design, and include a yearly travel pass, are displayed at the 'Overkill' shoe store in Berlin, Germany January 16, 2018. REUTERS/Fabrizio Bensch](https://c8.alamy.com/comp/2CKYGWJ/the-adidas-limited-edition-sneakers-that-match-the-berlin-subway-seat-design-and-include-a-yearly-travel-pass-are-displayed-at-the-overkill-shoe-store-in-berlin-germany-january-16-2018-reutersfabrizio-bensch-2CKYGWJ.jpg)
The Adidas limited-edition sneakers that match the Berlin subway seat design, and include a yearly travel pass, are displayed at the 'Overkill' shoe store in Berlin, Germany January 16, 2018. REUTERS/Fabrizio Bensch
![BVG x adidas – The ticket-shoe | Jung von Matt AG | Berliner Verkehrsbetriebe | D&AD Awards 2018 Pencil Winner | In-Market Campaign | D&AD BVG x adidas – The ticket-shoe | Jung von Matt AG | Berliner Verkehrsbetriebe | D&AD Awards 2018 Pencil Winner | In-Market Campaign | D&AD](https://4c448342d6996fb20913-fd1f9dc15ff616aa7fa94219cb721c9c.ssl.cf3.rackcdn.com/25/f3/415676_e2ff64c31bf44e2c97f4de7679d6e08f.jpg)
BVG x adidas – The ticket-shoe | Jung von Matt AG | Berliner Verkehrsbetriebe | D&AD Awards 2018 Pencil Winner | In-Market Campaign | D&AD
![Public transport is cool': new Adidas trainers double as Berlin transit passes | Cities | The Guardian Public transport is cool': new Adidas trainers double as Berlin transit passes | Cities | The Guardian](https://i.guim.co.uk/img/media/c08971e5f3684b12ff4f4c986116a8a7c92ae06f/0_440_8064_4840/500.jpg?quality=85&auto=format&fit=max&s=c9e667d601aafa94c222731e32606ec3)
Public transport is cool': new Adidas trainers double as Berlin transit passes | Cities | The Guardian
![BVG x adidas – The ticket-shoe | Jung von Matt AG | Berliner Verkehrsbetriebe | D&AD Awards 2018 Pencil Winner | In-Market Campaign | D&AD BVG x adidas – The ticket-shoe | Jung von Matt AG | Berliner Verkehrsbetriebe | D&AD Awards 2018 Pencil Winner | In-Market Campaign | D&AD](https://4c448342d6996fb20913-fd1f9dc15ff616aa7fa94219cb721c9c.ssl.cf3.rackcdn.com/14/ef/415675_5ea08a99200f4745b2cab2d972e1db16.jpg)
BVG x adidas – The ticket-shoe | Jung von Matt AG | Berliner Verkehrsbetriebe | D&AD Awards 2018 Pencil Winner | In-Market Campaign | D&AD
![People queue outside the 'Overkill' shoe store to buy limited-edition Adidas sneakers that match the Berlin subway seat design, and include a yearly travel pass, in Berlin, Germany January 16, 2018. REUTERS/Fabrizio People queue outside the 'Overkill' shoe store to buy limited-edition Adidas sneakers that match the Berlin subway seat design, and include a yearly travel pass, in Berlin, Germany January 16, 2018. REUTERS/Fabrizio](https://c8.alamy.com/comp/2CRWGBM/people-queue-outside-the-overkill-shoe-store-to-buy-limited-edition-adidas-sneakers-that-match-the-berlin-subway-seat-design-and-include-a-yearly-travel-pass-in-berlin-germany-january-16-2018-reutersfabrizio-bensch-2CRWGBM.jpg)
People queue outside the 'Overkill' shoe store to buy limited-edition Adidas sneakers that match the Berlin subway seat design, and include a yearly travel pass, in Berlin, Germany January 16, 2018. REUTERS/Fabrizio
!['Public transport is cool': new Adidas trainers double as Berlin transit passes | Cities | The Guardian 'Public transport is cool': new Adidas trainers double as Berlin transit passes | Cities | The Guardian](https://i.guim.co.uk/img/media/355675d2c633a1034076e2c3fbac66eea1a7966d/0_138_3264_2310/master/3264.jpg?width=700&quality=85&auto=format&fit=max&s=69ff5bdcf235a572856924f585e46e6f)